New Real Estate Association Website Launch: Bluegrass REALTORS®

Published: Thursday, July 13, 2023 | Tags: real estate association case study, real estate association software, real estate association websites

Bluegrass REALTORS® is a leading real estate association representing over 4,000 members from 30 Central and Southern Kentucky counties. Recently, the association underwent a rebranding process and unveiled their newly designed website, which embodies their elevated look and feel. In this article, we will explore the top features, functionalities, and design elements of this remarkable association's website.

 

Table of Contents

Custom Mobile-Friendly Website Design

  • The website design of Bluegrass REALTORS® is clean and sleek, providing visitors with an intuitive browsing experience. The content and resources are strategically compartmentalized, making navigating and finding relevant information easy.
  • A large impactful slideshow dominates the homepage, allowing the association to showcase important content and events. This slideshow can be updated as needed to keep visitors engaged and informed.
  • Call-to-action buttons are strategically placed across every web page, ensuring there is an opportunity for members or potential members to take action. This strategy helps drive engagement and conversion rates.
  • The homepage displays the animated marketing statistics in a visually appealing grid format. With a mix of solid colors and image backgrounds, these statistics capture attention, engage, and deliver key information.

 

Featured Web Pages

  • The Events page on Bluegrass REALTORS®'s website is a valuable resource for members. It allows them to view upcoming events by program or in a list format. Each event has its dedicated page with a comprehensive overview, registration links, options to add events to calendars, and social sharing options. This feature ensures members never miss out on important events.
  • The Become a Member page guides visitors on how to join the association. Bluegrass REALTORS® has simplified this process by offering three membership options, each clearly explained on the page. Links to the membership application make it easy for potential members to take the next step.
  • The Find a REALTOR® feature is a powerful tool for consumers looking for real estate agents. Visitors can search for an agent by last name or use advanced search options such as designation, languages spoken, company, or city. This feature provides an efficient way for users to connect with the right real estate professionals.

 

Intuitive and Easy-to-Use Navigation

  • The sticky navigation bar on the website remains fixed at the top of the page as users scroll, ensuring easy access to other pages on the site and helping visitors navigate seamlessly.
  • The main navigation menu is straightforward, allowing users to find information and resources quickly. Subpages are accessible through dropdown menus, providing a clear hierarchy of information.
  • The footer of Bluegrass REALTORS®'s website contains helpful information such as office hours, contact details, and embedded Google Maps for easy navigation. Additionally, it includes links to the association's social media profiles, allowing visitors to connect and stay updated on the latest news and events.

 

Bluegrass REALTORS® has truly set a new standard with their recently launched website. The custom mobile-friendly design, featured web pages, and intuitive navigation make it a valuable resource for members and consumers. By incorporating impactful visuals, clear calls-to-action, and user-friendly functionalities, the association ensures an engaging and seamless experience for all. To explore the Bluegrass REALTORS® website and benefit from its extensive features, visit their site today.

Improve your real estate association website’s functionality and efficiency with a redesign

Outdated websites often suffer from performance issues and lack essential functionalities that members expect. A website redesign presents an opportunity to address these shortcomings and introduce new features that enhance efficiency and productivity. 

Learn about integrating your website with Association Management Software to stay at the forefront of technology for your members and consumers. Some of the many benefits of utilizing a total software solution for your Real Estate Association include:

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  • An intuitive member portal
  • Robust search capabilities
  • Ability to track member activity and build custom reports
  • Event management tools
  • Online payment systems
  • Unlimited email campaigns
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Streamlining processes and improving functionality can save your Realtor Association and members time and resources. Contact 立博客户端app下载 to learn more.

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